BIOFLORAL 20th ANNIVERSARY: A MILESTONE CAMPAIGN FOR MARKET LEADERSHIP
Marking two decades of botanical innovation, Biofloral's 20th-anniversary campaign set a new industry benchmark, showcasing their evolution into a market leader.
Client
Affiliates
Year
SPECIALTY SERVICES
Brand & communication strategy
Project management
Event planning
Social Media
related PROJECT
RELATED SUCCESS STORIES
SYNOPSIS
Biofloral's 20th anniversary was a strategic opportunity to cement their status as an industry pioneer. Amidst rapid market growth and increasing competition, the campaign aimed to rejuvenate Biofloral's brand and capture widespread industry attention. It featured a unique silver metallic branding symbolizing the company's legacy and future, and spanned over 15 months across multiple media, including a prominent trade show in Montreal and extensive social media campaigns. The deliverables ranged from a memorable anniversary party to engaging PR efforts, all focused on establishing Biofloral as the industry's leading voice.
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Client
Affiliate
Year
SPECIALTY SERVICES
Brand & communication strategy
Project management
Event planning
Social Media
Main Work
RELATED SUCCESS STORIES
SYNOPSIS
Biofloral's 20th anniversary was a strategic opportunity to cement their status as an industry pioneer. Amidst rapid market growth and increasing competition, the campaign aimed to rejuvenate Biofloral's brand and capture widespread industry attention. It featured a unique silver metallic branding symbolizing the company's legacy and future, and spanned over 15 months across multiple media, including a prominent trade show in Montreal and extensive social media campaigns. The deliverables ranged from a memorable anniversary party to engaging PR efforts, all focused on establishing Biofloral as the industry's leading voice.
